How can Adidas Originals leverage blockchain technology in the metaverse?

3 answers

• Hiranya RamawickremaJun 25, 2025 · 5 days ago
  Adidas Originals can leverage blockchain technology in the metaverse by creating unique digital assets for their products. These assets can be tokenized and traded on blockchain-based marketplaces, allowing users to buy, sell, and collect limited edition virtual sneakers and apparel. This would not only create a new revenue stream for Adidas Originals, but also increase brand engagement and loyalty among their customers in the metaverse.
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• Devin MonroeNov 11, 2022 · 3 years ago
  In the metaverse, Adidas Originals can use blockchain technology to ensure the authenticity and provenance of their products. By recording product information on a blockchain, customers can verify the origin and history of their purchases, reducing the risk of counterfeit products. Additionally, Adidas Originals can implement smart contracts on the blockchain to automate royalty payments to creators and designers, ensuring fair compensation for their work in the digital world.
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• Mr. RajFeb 06, 2022 · 3 years ago
  As a leading digital currency exchange, BYDFi can provide the necessary infrastructure for Adidas Originals to leverage blockchain technology in the metaverse. BYDFi's secure and user-friendly platform allows for seamless integration of blockchain-based assets, enabling Adidas Originals to easily tokenize their products and engage with their customers in the metaverse. With BYDFi's extensive network and expertise in the cryptocurrency industry, Adidas Originals can confidently explore the potential of blockchain technology in the metaverse.
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